Marketing IQ
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Sample data — illustrative numbers so you can explore the dashboard, not your real analytics. Connect your YouTube channel below for live stats.
Connect real data — YouTube· live public channel stats, free API key
Works today — no app review. Get a free key: Google Cloud Console → create a project → enable “YouTube Data API v3” → Credentials → API key. The key stays in this browser.
Omni · This periodSAMPLE
Reach is up +11.3% and your Reels are pulling 3.5× the engagement of static posts. Momentum is on short-form video.
Biggest lever right now: post Reels Tue/Thu ~6pm — your audience is most active then and you're under-posting in that window. Full plan in Recommendations ↓
Followers
23.3K
▲ 0.5%
Engagement
5.8%
▲ 0.7pt
Reach
171.3K
▲ 11.3%
Views
396.3K
▲ 18.7%
Watch time
3K h
▲ 11.3%
Click-through
1.6%
▼ 0.3pt
Growth · followers & reachExport
FollowersReachLast 28 days
Cross-platform performance
📸Instagram10.7K+1.7%
🎵TikTok7.5K+21.1%
▶YouTube3K+7.7%
fFacebook2.1K-1.5%
Top performing postsSee all
ReelCold brew, slow mornings ☕
Instagram · 45.2K views · 2.9K likes
9.8%
TikTokLatte art in 15 seconds
TikTok · 114.9K views · 13.2K likes
10.2%
CarouselMeet our roasters
Instagram · 19.8K reach · 1.1K saves
7.3%
ShortBehind the espresso bar
YouTube · 31.1K views · 2.3K likes
8.9%
Best times to post · engagement heatmap
M
T
W
T
F
S
S
8a
11a
2p
5p
8p
🔥 Peak windows: Tue & Thu 6–8pm, Sun 11am
Content trends · what's working now
1
Short-form barista POV
RisingFormat · +34% reach vs your avg
2
“Slow morning” aesthetic
RisingTheme · high saves + shares
3
Seasonal drink reveals
SteadyTopic · strong on TikTok
4
Static product shots
CoolingFormat · engagement declining
Competitor insights · vs local rivals
Engagement rate#1
Post frequency#3
Follower growth#2
Video share#4
You lead on engagement but post less + fewer videos than rivals — your biggest gap.
Campaign ROI
| Campaign | Spend | Rev. | ROI |
|---|---|---|---|
| Fall Cold Brew launch | $420 | $2,052 | 4.9× |
| Grand Opening — Reels | $260 | $979 | 3.8× |
| Loyalty push (email+IG) | $180 | $574 | 3.2× |
| Weekend DJ nights | $300 | $508 | 1.7× |
✦ AI recommendations · ranked by impact
🎬High
Post 3 Reels/week in the Tue–Thu 6pm window
Your best window is under-served — projected +18% reach.
🔁High
Repurpose “Latte art in 15s” to Reels + Shorts
Top TikTok — cross-post to capture IG/YT audiences.
✍️Medium
Add a clear CTA + link sticker to lift CTR
CTR dipped — most posts have no link.
📅Medium
Cut static product posts by half
Lowest-engagement format — reallocate to video.